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What Company Sells the Most Bikes? 🚴‍♂️ The 15 Global Leaders (2026)
Ever wondered which company truly rules the world of two-wheelers? Is it the giant Japanese powerhouse Honda, the Indian commuter king Hero MotoCorp, or the Taiwanese bicycle titan Giant? Spoiler alert: the answer isn’t as simple as you might think! From roaring motorcycles to sleek electric scooters and pedal-powered bicycles, the global bike market is a thrilling race with multiple champions depending on where you look and what you ride.
In this deep dive, we’ll unveil the top 15 companies selling the most bikes worldwide in 2026, backed by the latest sales data, expert insights from the Bike Brands™ team, and consumer trends shaping the future. Curious how electric bikes are shaking up the leaderboard? Or which brand dominates your region? Stick around—we’ll break down the facts, reveal surprising market shifts, and help you understand what makes these brands the undisputed leaders of the road and trail.
Key Takeaways
- Honda and Hero MotoCorp lead motorcycle sales globally, with Honda selling over 18 million units annually and Hero dominating the Indian market.
- Giant Manufacturing is the world’s largest bicycle maker, producing millions of bikes each year across all categories.
- The electric bike revolution, led by companies like Yadea and Specialized, is rapidly reshaping the two-wheeler landscape.
- Market leadership depends on factors like innovation, affordability, distribution networks, and regional adaptability.
- Different segments (motorcycles vs. bicycles vs. e-bikes) have distinct leaders, so the “most bikes sold” title varies by category.
Ready to find out which brand deserves your next ride? Let’s hit the road!
Table of Contents
- ⚡️ Quick Tips and Facts
- 🌍 The Global Two-Wheeler Market: A Ride Through History and Evolution
- 🤔 Unpacking “The Most Bikes”: Motorcycles vs. Bicycles – A Crucial Distinction
- 🏆 Who Sells the Most Bikes? The Global Titans of Two-Wheeler Sales
- 🏍️ The Motorcycle Market: Dominance by Volume
- 1. Hero MotoCorp: India’s Unstoppable Force 🇮🇳
- 2. Honda Motor Co., Ltd.: The Global Powerhouse 🇯🇵
- 3. Yadea Group Holdings: Electric Revolution from China 🇨🇳
- 4. Bajaj Auto: India’s Export Champion 🇮🇳
- 5. TVS Motor Company: Innovation on Two Wheels 🇮🇳
- 6. Yamaha Motor Co., Ltd.: Performance and Passion 🇯🇵
- 7. Suzuki Motor Corporation: Engineering Excellence 🇯🇵
- 8. Eicher Motors (Royal Enfield): The Classic Thumper’s Reign 🇮🇳
- 9. BRP Inc. (Can-Am, Ski-Doo): Beyond the Conventional 🇨🇦
- 10. Polaris Inc. (Indian Motorcycle, Slingshot): American Muscle and Adventure 🇺🇸
- 11. Other Significant Motorcycle Players and Regional Strengths
- 🚲 The Bicycle Market: Pedal Power’s Giants
- 1. Giant Manufacturing Co. Ltd.: The World’s Largest Bicycle Maker 🇹🇼
- 2. Trek Bicycle Corporation: American Innovation and Quality 🇺🇸
- 3. Specialized Bicycle Components: Performance-Driven Design 🇺🇸
- 4. Merida Industry Co., Ltd.: Another Taiwanese Titan 🇹🇼
- 5. Accell Group: European Market Leader 🇳🇱
- 6. Other Key Bicycle Brands and Emerging Trends
- 🏍️ The Motorcycle Market: Dominance by Volume
- 📈 Why These Brands Dominate: Factors Driving Global Bike Market Leadership
- 🗣️ Consumer Insights: What Riders Really Want (and Why it Matters to Sales)
- ⚡ The Electric Revolution: Shifting Gears in Two-Wheeler Sales
- 🗺️ Regional Powerhouses: Where Different Bike Brands Shine Brightest
- 🌟 Beyond Sales Numbers: What Truly Defines a “Top” Bike Brand?
- 🛠️ Our Expert Recommendations: Navigating the Vast World of Bikes
- 🔮 Future Trends in the Global Bike Market: What’s Next on the Horizon?
- 🏁 Conclusion: The Ever-Evolving Landscape of Two-Wheeler Dominance
- 🔗 Recommended Links: Your Next Ride Starts Here!
- ❓ FAQ: Burning Questions About Bike Sales Answered
- 📚 Reference Links: Our Sources for the Ride
⚡️ Quick Tips and Facts
Welcome to the ultimate guide on what company sells the most bikes! Whether you’re a casual rider, a hardcore biker, or just curious about the two-wheeler industry, we’ve got the juicy facts and insider insights from the pros at Bike Brands™. Before we dive into the deep end, here are some quick nuggets to get your wheels spinning:
- Yamaha Motor leads the pack in motorcycle sales worldwide, moving approximately 4.77 million bikes in 2022.
- Honda Motor sells more total vehicles (including cars and power products), but its motorcycle sales hover around 18.75 million units annually, making it a heavyweight in the bike world.
- Hero MotoCorp dominates the Indian market with over 7.8 million units sold in recent years, a testament to the country’s love affair with two-wheelers.
- The bicycle market is a different beast, with Giant Manufacturing from Taiwan reigning supreme as the largest bike maker globally.
- Electric bikes and scooters are rapidly reshaping the landscape, with companies like Yadea Group Holdings leading the charge in China’s booming e-bike sector.
Curious about how these numbers stack up and what makes these brands tick? Stick with us—we’ll unravel the story behind the stats, the brands, and the trends shaping your next ride. If you want to get a head start, check out our related article on What is the most common bike company?.
🌍 The Global Two-Wheeler Market: A Ride Through History and Evolution
Before we talk numbers and brands, let’s take a quick spin through history. The two-wheeler market has evolved massively since the first motorized bike rolled out in the late 19th century. From humble pedal-powered bicycles to roaring motorcycles and now sleek electric scooters, the market reflects technological innovation and changing consumer needs.
- Early Days: The bicycle was king in the late 1800s, revolutionizing personal transport.
- Motorcycle Boom: Post-WWII, motorcycles became affordable and practical, especially in Asia and Europe.
- Globalization: Japanese giants like Honda and Yamaha expanded worldwide in the 70s and 80s, setting new standards.
- Electric Revolution: The 21st century ushered in e-bikes and scooters, with companies like Yadea and Gogoro leading innovation.
Understanding this evolution helps explain why some companies dominate today—they adapted, innovated, and expanded with the times.
🤔 Unpacking “The Most Bikes”: Motorcycles vs. Bicycles – A Crucial Distinction
When you ask, “What company sells the most bikes?”, the answer depends on what kind of bike you mean. Are we talking:
- Motorcycles and scooters?
- Traditional bicycles?
- Electric bikes and scooters?
Each segment has its own market leaders and dynamics. For example, Honda and Yamaha dominate motorcycle sales, while Giant and Trek are bicycle giants. The electric bike sector is booming, with companies like Yadea and Specialized innovating rapidly.
This article covers all these angles so you can understand the full picture.
🏆 Who Sells the Most Bikes? The Global Titans of Two-Wheeler Sales
🏍️ The Motorcycle Market: Dominance by Volume
Let’s start with the roaring motorcycles and scooters, where sales volumes reach into the millions annually.
| Rank | Brand | Estimated Annual Sales (Units) | Headquarters | Specialty |
|---|---|---|---|---|
| 1 | Hero MotoCorp | ~7.8 million | India | Affordable commuter bikes |
| 2 | Honda Motor Co., Ltd. | ~18.75 million (motorcycles) | Japan | Broad range, reliability |
| 3 | Yamaha Motor | ~4.77 million | Japan | Diverse models, innovation |
| 4 | Bajaj Auto | ~4 million | India | Exports, commuter bikes |
| 5 | TVS Motor Company | ~3.5 million | India | Innovation, scooters |
| 6 | Suzuki Motor Corp. | ~4.7 million | Japan | Performance & design |
| 7 | Eicher Motors (Royal Enfield) | ~700,000 | India | Classic motorcycles |
| 8 | BRP Inc. | ~200,000 | Canada | Specialty & off-road |
| 9 | Polaris Inc. | ~150,000 | USA | Cruiser & adventure bikes |
| 10 | Yadea Group Holdings | ~3 million (e-bikes) | China | Electric scooters & bikes |
1. Hero MotoCorp: India’s Unstoppable Force 🇮🇳
Rating Table (1-10):
| Aspect | Rating |
|---|---|
| Design | 7 |
| Functionality | 9 |
| Affordability | 10 |
| Innovation | 7 |
| Global Reach | 8 |
Hero MotoCorp is the world’s largest manufacturer of motorcycles by volume, primarily due to its dominance in India, the largest two-wheeler market globally. Their bikes are known for affordability, fuel efficiency, and reliability—perfect for daily commuters.
Why it works: Hero’s deep understanding of local needs and extensive dealer network make it a household name. Their models like the Splendor and Glamour are ubiquitous on Indian roads.
Drawbacks: Limited presence outside Asia and less focus on high-performance or premium segments.
2. Honda Motor Co., Ltd.: The Global Powerhouse 🇯🇵
Rating Table (1-10):
| Aspect | Rating |
|---|---|
| Design | 8 |
| Functionality | 9 |
| Affordability | 8 |
| Innovation | 9 |
| Global Reach | 10 |
Honda is a titan in the motorcycle world, selling over 18 million motorcycles annually worldwide. Their lineup ranges from the legendary Honda Super Cub—the best-selling motorcycle ever with over 100 million units sold—to powerful sport and adventure bikes.
Strengths:
- Unmatched global distribution and brand loyalty.
- Cutting-edge technology and fuel-efficient engines.
- Strong presence in both commuter and premium segments.
Challenges:
- Fierce competition in emerging markets.
- Balancing innovation with affordability.
3. Yadea Group Holdings: Electric Revolution from China 🇨🇳
Rating Table (1-10):
| Aspect | Rating |
|---|---|
| Design | 7 |
| Functionality | 8 |
| Affordability | 8 |
| Innovation | 9 |
| Global Reach | 7 |
Yadea is the largest electric two-wheeler manufacturer in China, selling millions of e-bikes and scooters annually. Their focus on electric mobility aligns perfectly with global trends toward sustainability.
Why it’s exciting: Yadea’s aggressive expansion into Europe and Southeast Asia is shaking up the market. Their models offer affordable, eco-friendly urban transport.
Limitations: Mostly focused on electric bikes, with limited traditional motorcycle offerings.
4. Bajaj Auto: India’s Export Champion 🇮🇳
Bajaj Auto is a major player, especially known for its Pulsar and Dominar series. They export to over 70 countries and have a strong foothold in Africa and Latin America.
5. TVS Motor Company: Innovation on Two Wheels 🇮🇳
TVS is recognized for its scooters and motorcycles with a focus on innovation and quality. The Apache series is a favorite among performance enthusiasts.
6. Yamaha Motor Co., Ltd.: Performance and Passion 🇯🇵
Yamaha sold roughly 4.77 million motorcycles in 2022, making it a top contender globally. Known for models like the MT-07 and Tenere 700, Yamaha blends performance with reliability.
7. Suzuki Motor Corporation: Engineering Excellence 🇯🇵
Suzuki has a strong global presence with a diverse lineup, including the GSX-R sportbikes and the V-Strom adventure series.
8. Eicher Motors (Royal Enfield): The Classic Thumper’s Reign 🇮🇳
Royal Enfield has carved a niche with its retro-styled motorcycles, selling nearly 700,000 units annually. Their bikes appeal to riders seeking classic looks and thumping engine sounds.
9. BRP Inc. (Can-Am, Ski-Doo): Beyond the Conventional 🇨🇦
BRP focuses on specialty vehicles, including off-road motorcycles and ATVs, catering to niche markets.
10. Polaris Inc. (Indian Motorcycle, Slingshot): American Muscle and Adventure 🇺🇸
Polaris owns Indian Motorcycle, a historic American brand known for cruisers and touring bikes. Their sales are smaller but impactful in the premium segment.
11. Other Significant Motorcycle Players and Regional Strengths
Brands like Kawasaki, Ducati, and Harley-Davidson dominate specific markets or segments, especially in North America and Europe, focusing on performance, style, and heritage.
🚲 The Bicycle Market: Pedal Power’s Giants
The bicycle market is a different world, with a focus on fitness, commuting, and recreation. Here’s a quick look at the leaders:
| Rank | Brand | Headquarters | Specialty |
|---|---|---|---|
| 1 | Giant Manufacturing | Taiwan | Largest global manufacturer |
| 2 | Trek Bicycle Corporation | USA | Innovation and quality |
| 3 | Specialized Bicycle Components | USA | Performance and design |
| 4 | Merida Industry Co., Ltd. | Taiwan | High-volume production |
| 5 | Accell Group | Netherlands | European market leader |
1. Giant Manufacturing Co. Ltd.: The World’s Largest Bicycle Maker 🇹🇼
Rating Table (1-10):
| Aspect | Rating |
|---|---|
| Design | 8 |
| Functionality | 9 |
| Affordability | 8 |
| Innovation | 8 |
| Global Reach | 10 |
Giant is the largest bicycle manufacturer globally, producing millions of bikes annually. Their range covers everything from entry-level mountain bikes to high-end road bikes.
Why Giant rocks:
- Massive production capacity.
- Strong R&D for lightweight frames and components.
- Global distribution network.
2. Trek Bicycle Corporation: American Innovation and Quality 🇺🇸
Trek is known for cutting-edge technology and premium bikes, favored by professional racers and serious enthusiasts.
3. Specialized Bicycle Components: Performance-Driven Design 🇺🇸
Specialized focuses on high-performance bikes with innovative features like the Brain suspension system.
4. Merida Industry Co., Ltd.: Another Taiwanese Titan 🇹🇼
Merida is a major player with a strong presence in Asia and Europe, offering a wide range of models.
5. Accell Group: European Market Leader 🇳🇱
Accell owns multiple brands like Haibike and Winora, leading the European e-bike market.
6. Other Key Bicycle Brands and Emerging Trends
Brands like Cannondale, Santa Cruz, and Cube are innovating in niche segments. The rise of electric bicycles is reshaping the market, with many traditional brands expanding their e-bike offerings.
📈 Why These Brands Dominate: Factors Driving Global Bike Market Leadership
What makes these companies sell millions of bikes year after year? Here’s the lowdown:
Innovation and Technology: The Edge of Progress
- Continuous R&D investment leads to better engines, lighter frames, and smarter electronics.
- Brands like Honda and Yamaha pioneer fuel-efficient engines and safety tech.
- Electric bike leaders like Yadea innovate battery tech and connectivity.
Market Penetration and Distribution Networks: Reaching Every Rider
- Extensive dealer networks ensure availability and service.
- Hero MotoCorp’s deep presence in rural India is a textbook example.
- Global brands like Giant and Trek have distribution in over 100 countries.
Affordability and Value Proposition: Bikes for Every Budget
- Offering models across price points attracts a wide customer base.
- Hero and Bajaj excel in affordable commuter bikes, while Ducati and Harley-Davidson target premium buyers.
Brand Loyalty and Consumer Trust: The Heart of the Ride
- Decades of consistent quality build trust.
- Honda’s Super Cub is a prime example, with over 100 million sold worldwide.
- Royal Enfield’s cult following shows the power of heritage.
Adaptability to Local Markets: Tailoring the Ride
- Customizing models to meet local regulations, road conditions, and consumer preferences is key.
- Yamaha and Suzuki adapt engine sizes and features for different regions.
🗣️ Consumer Insights: What Riders Really Want (and Why it Matters to Sales)
We bikers at Bike Brands™ have chatted with riders worldwide, and here’s what we’ve learned:
- Reliability and low maintenance top the list for daily commuters.
- Style and performance matter more to enthusiasts and weekend riders.
- Fuel efficiency and eco-friendliness are increasingly important, especially with rising fuel prices and environmental awareness.
- After-sales service and spare parts availability heavily influence brand loyalty.
Brands that listen to these needs and deliver accordingly see their sales soar.
⚡ The Electric Revolution: Shifting Gears in Two-Wheeler Sales
Electric bikes and scooters are no longer niche—they’re mainstream. The global e-bike market is expected to grow at a CAGR of over 10% through 2030. Companies like Yadea, Giant, and Specialized are investing heavily in electric models.
- Benefits: Zero emissions, low running costs, and urban mobility solutions.
- Challenges: Battery life, charging infrastructure, and initial cost.
- Market leaders: Yadea leads in volume, while Trek and Specialized focus on premium e-bikes.
This shift is reshaping who sells the most bikes as electric models gain popularity rapidly.
🗺️ Regional Powerhouses: Where Different Bike Brands Shine Brightest
Asia-Pacific: The Epicenter of Two-Wheeler Sales Volume
- India, China, and Southeast Asia are the largest markets by volume.
- Brands like Hero MotoCorp, Honda, and Bajaj dominate here.
- Electric scooters are booming in China with Yadea and Niu.
Europe: Niche Markets, Premium Brands, and E-Bike Adoption
- Premium motorcycles from Ducati, BMW, and KTM are popular.
- E-bikes are a massive growth segment, with Accell Group leading.
- Urban cycling culture fuels bicycle sales.
North America: Cruisers, Adventure, and the Evolving Bicycle Scene
- Harley-Davidson and Indian Motorcycle dominate cruiser segments.
- Adventure bikes from KTM and BMW are growing.
- Bicycle brands like Trek and Specialized have strong followings.
Latin America & Africa: Growth Opportunities and Emerging Markets
- Growing middle classes and urbanization increase demand.
- Indian brands and Chinese e-bike makers are expanding here.
🌟 Beyond Sales Numbers: What Truly Defines a “Top” Bike Brand?
Is selling the most bikes the only measure of greatness? Not quite. Other factors include:
- Innovation and technology leadership
- Customer satisfaction and loyalty
- Sustainability and environmental impact
- Cultural impact and brand heritage
For example, Ducati may not sell the most units but is revered for engineering excellence and racing heritage. Meanwhile, Hero MotoCorp may dominate volume but focuses on affordability and accessibility.
🛠️ Our Expert Recommendations: Navigating the Vast World of Bikes
After countless rides and reviews, here’s what we at Bike Brands™ suggest:
- For daily commuting: Hero MotoCorp and Bajaj Auto offer unbeatable value and reliability.
- For adventure and touring: Honda and Yamaha provide versatile, durable options.
- For electric mobility: Yadea and Giant’s e-bikes are excellent choices.
- For style and heritage: Royal Enfield and Harley-Davidson deliver iconic experiences.
- For performance enthusiasts: Ducati and KTM are top picks.
Want to explore detailed reviews? Check out our Bike Reviews and Hybrid Bikes sections.
🔮 Future Trends in the Global Bike Market: What’s Next on the Horizon?
The bike industry is shifting gears fast. Here’s what we expect:
- Electrification will continue to accelerate, with more affordable and longer-range e-bikes and scooters.
- Smart connectivity features like GPS, anti-theft, and app integration will become standard.
- Sustainability will drive materials innovation, including recycled and bio-based components.
- Urban mobility solutions such as shared e-scooters and bikes will reshape city transport.
- Customization and personalization will grow, with brands offering modular designs and accessories.
Curious about which models are topping sales charts right now? Don’t miss the featured video highlighting the top-selling motorcycles of 2024 in the US!
Ready to dive deeper or find your perfect bike? Keep reading for our conclusion, FAQs, and recommended links!
🏁 Conclusion: The Ever-Evolving Landscape of Two-Wheeler Dominance
So, who really sells the most bikes? The answer is a thrilling mix of volume, innovation, and market savvy. For motorcycles, Honda and Yamaha stand tall as global titans, with Honda’s staggering 18+ million motorcycles annually and Yamaha’s focused dominance in bike sales. Meanwhile, Hero MotoCorp rules the Indian subcontinent with jaw-dropping volumes that no one can ignore. On the bicycle side, Giant Manufacturing is the undisputed heavyweight champion, churning out millions of bikes worldwide with a blend of quality, innovation, and accessibility.
Electric bikes and scooters are the new wildcards, with companies like Yadea revolutionizing urban mobility and sustainability. The future is electric, connected, and smarter, and the brands that adapt fastest will ride to the top.
If you’re wondering which brand to trust for your next ride, remember: it depends on your needs. Commuters want reliability and affordability (Hero, Bajaj), enthusiasts crave performance and style (Ducati, KTM), and eco-conscious riders lean toward electric innovators (Yadea, Giant e-bikes).
In short, the “most bikes sold” title is shared across different segments and regions, each with its own champions. The good news? There’s a perfect bike out there for every rider, and the market’s never been richer or more exciting.
🔗 Recommended Links: Your Next Ride Starts Here!
Ready to explore or shop some of the top bike brands we’ve talked about? Check out these links to browse the latest models, accessories, and even some great reads to fuel your biking passion:
-
Hero MotoCorp Bikes:
Amazon Search for Hero Motorcycles | Hero Official Website -
Honda Motorcycles:
Amazon Search for Honda Motorcycles | Honda Official Website -
Yamaha Motorcycles:
Amazon Search for Yamaha Motorcycles | Yamaha Official Website -
Yadea Electric Bikes:
Amazon Search for Yadea Electric Bikes | Yadea Official Website -
Giant Bicycles:
Amazon Search for Giant Bikes | Giant Official Website -
Trek Bicycles:
Amazon Search for Trek Bikes | Trek Official Website -
Specialized Bicycles:
Amazon Search for Specialized Bikes | Specialized Official Website -
Books for Bike Enthusiasts:
- The Complete Motorcycle Manual by Cycle World (Amazon Link)
- Bicycle Repair Manual by Chris Sidwells (Amazon Link)
- Electric Bike Bible by Micah Toll (Amazon Link)
❓ FAQ: Burning Questions About Bike Sales Answered
What factors contribute to a bike company’s high sales?
High sales come from a blend of product quality, affordability, innovation, and market reach. Brands like Honda and Hero MotoCorp succeed because they offer reliable, fuel-efficient bikes at prices accessible to mass markets, especially in Asia. Strong dealer networks, after-sales service, and adapting to local consumer needs also play vital roles.
How does Trek compare to other top bike manufacturers?
Trek is a premium bicycle brand known for innovation, quality, and performance. While it doesn’t match Giant’s sheer volume, Trek excels in high-end road and mountain bikes, often favored by professional cyclists. Trek’s focus on technology, such as carbon frames and integrated electronics, sets it apart in the competitive bicycle market.
What are the best-selling bicycle companies in the world?
The best-selling bicycle companies include Giant Manufacturing, Trek Bicycle Corporation, Specialized, Merida, and Accell Group. Giant leads in volume, while the others excel in innovation, niche markets, and premium segments.
Which brand leads global bicycle sales by volume?
Giant Manufacturing Co., Ltd. from Taiwan leads global bicycle sales by volume, producing millions of bikes annually and distributing worldwide. Their extensive range and manufacturing scale make them the largest bicycle manufacturer.
Which brand is the largest bicycle manufacturer in the world?
Again, Giant holds this title, thanks to its massive production capacity, global reach, and diverse product lineup.
How many bikes does Trek sell annually?
While exact numbers fluctuate, Trek sells several hundred thousand bicycles annually, focusing on premium and performance segments rather than mass volume.
What makes Giant the top-selling bike company?
Giant’s success stems from mass production capabilities, global distribution, and a wide product range that caters to beginners and pros alike. Their investment in R&D and manufacturing efficiency keeps costs competitive without sacrificing quality.
Which companies dominate the global bicycle market?
The global bicycle market is dominated by Giant, Trek, Specialized, Merida, and Accell Group. Each has carved out strong positions through innovation, market penetration, and adapting to trends like e-bikes and urban cycling.
What is the difference between motorcycle and bicycle market leaders?
Motorcycle leaders like Honda and Yamaha focus on engine technology, fuel efficiency, and global distribution, catering to commuters and enthusiasts. Bicycle leaders like Giant and Trek emphasize frame design, lightweight materials, and rider performance, with e-bikes becoming a shared focus.
How is the electric bike market changing the landscape?
Electric bikes are expanding rapidly, with companies like Yadea and Giant investing heavily. E-bikes appeal to urban commuters and recreational riders seeking eco-friendly, convenient transport, reshaping traditional sales dynamics.
📚 Reference Links: Our Sources for the Ride
- Honda Motorcycles Official Site
- Yamaha Motorcycles Official Site
- Hero MotoCorp Official Site
- Yadea Group Holdings Official Site
- Giant Bicycles Official Site
- Trek Bicycle Corporation Official Site
- Specialized Bicycle Components Official Site
- Bikes Catalog: Top Ten Most Selling Bike Brands in the World
- Value.Today: World Top Companies – Bikes
- SpeedMasti: Top Selling Motorcycle Brands in the US
These sources provide up-to-date sales figures, market analysis, and brand insights to keep you informed and ready to ride smart!






